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Saagar Mehta, Co-founder at Northlane, shares his insights on how CFOs can influence pricing strategy

Published on: 4th July, 2025

In our discussion with Saagar Mehta we share the key principles of pricing. And introduce CFOs into the most important concepts and approachesto optimize pricing, aligning it with commercial goals and target segments.

We discuss approaches to Packaging structure, Price model, and Price levels as key levers to optimize both Sales Velocity (Land) and Net Revenue Retention (Expand). And share how a CFO can work in partnership with other stakeholders on this kind of important project

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About the Podcast

CFO Insights
Startup CFO is a digital first, peer to peer group where finance people working in disruptive tech come together and advise on certain topics, ask questions and grow their peer network.

This podcast was designed to cover topics that add value to CFOs and senior finance professionals. We invite industry leaders to cover technical and non-technical topics to help finance professionals grow professionally and personally.
As the group has been around for 10 years, we know the ins and outs of building relationships between peers and support great conversations.

By visiting our website, you can learn more about the group.
https://startupcfo.tech